This year has been a blast! We placed around 30 murals throughout the entire Benelux, worked with more than 50 artists and even hosted a street art festival. Various organisations and companies asked us to give their buildings and spaces - the ones that previously were an eyesore - a new look and feel. After a complete transformation these walls now create a pleasant atmosphere for visitors, employees and passers-by.
We are looking forward to what the coming year has in store for us, but first we take you back to the highlights of the past months.
Inspiration is key. This message was made clear to us again when we arrived in Eindhoven to paint a bikers and pedestrian tunnel with FeoFlip. Eindhoven is one of the cradles of electronics thanks to a company called Philips, a pioneer on the market in earlier days. Their focus is and has been on making people’s lives better by innovations in electronics, healthcare, consumer lifestyle and lighting. All the more reason for the artist to create an ‘electronic passage’ and street art gallery in one.
– Artwork by Gooze in Antwerp for the Tizarte festival
Once again we had the honor to invite our good Russian artist and friend Gooze! For the Tizarte festival that was happening from 14-23 September in Antwerp, we decided to create a little (…ahem…) masterpiece on an old and abandoned grain silo in the middle of the docks.
29 meters tall, and 21 meters wide. How do you start with something this size? Simple: a roller and 7 buckets of paint, a good telescopic lift (thanks Gerken Hoogwerkers!), no fear of the wind and a good driver. It took our artist only 6 days to paint the façade from top to toe. Impressive work if you see how much detail was put into this jellyfish from outer space.
Eearlier this year we reached a massive succes in the streets of Diest (Belgium) with our first edition of Tour Elentrik. We flew around from location to location, assisting local artists, groups of kids and worked together with various organizations to create something beautiful in their streets. The end of September promised us yet another project, but this time in Brasschaat (close to Antwerp). Various local artists from the city and professional artists from the Treepack family overtook one of the busy streets and magically turned a handful of electricity boxes into a nature themed scenery.
For L’Echo, a newspaper from the south of Belgium, we were asked to create three murals based on portraits from Wallonian entrepreneurs for a campaign titled ‘La Wallonie Entreprend’ (Wallonia means business). With this message they want to show the common man that everyone has what it takes to become a successful businessman or woman, even if it’s in a region like Wallonia that suffers from an archaic industrial setting. Step by step the whole region is changing for the better.
Once again we invited the Russian artist duo Hoodo to Belgium! This time we honored them with the task to design and paint the complete façade of the Limburghal in Genk, a building that has been around since the seventies. It might not look like it from the outside, but huge concerts with bands such as Deep Purple, Metallica and many others were held here in the past. Unfortunately, over the years there had been a decline in these big events, and the hall is now only known for its old timer and bonsai fairs – even though much is still going on. Thanks to some fresh blood in the management, we’ll have the chance to witness some big things in the coming months and years!
For DMOA architects, an architecture firm in Leuven (Belgium), we were asked to place a mural on the facade they're staring at every day. In 2017 the construction of their own offices started (and completed), and now the building across theirs will be completely renovated.
This mural is part of the master plan to reopen a forgotten corner of the city. The entire backyard and little river that flows there will be available to the public once again, containing small and nice places engulfed in nature, just outside the busy ring road of the city.
Tunnel vision. Typically something you usually don’t want to experience, unless it’s in the city of Eindhoven, NL…
We were lucky enough to start up this project with the kind people of this city, and even return for a second time. And you may not believe it, but in autumn we’ll be back once more!
Tunnel vision is a concept that, instead of renovating a tunnel with just clear white boring ol’ paint, takes another approach and joins artistry with public infrastructure. A great idea that creates a wonderful outdoor gallery feeling! Even late at night you feel a lot safer when passing through these usually dark and rather creepy-feeling areas. With art and some decent lighting, these problems are solved in a very quick and visually pleasing way.
What started out as a call for artists, ended up in a town buzzing with comments and compliments. The ever-so culturally entwined city of Diest invited us to coordinate a project in the framework of 'the week of amateur arts', a yearly returning event that is hosted in April throughout all provinces of Flanders.
Een school met een visie. De eerste Treepack-muurschildering van dit seizoen is in het kader van het project “meer kleur op de speelplaats”. HHK en De Mozaïek in Kessel-Lo (Leuven, België) – twee scholen in eenzelfde complex die samen de handen in elkaar geslagen hebben om het educatieve proces beter naar buiten te brengen – namen contact met ons op om een muurschildering te plaatsen waarin de waarden van de scholen centraal staan. Dit concept wordt naar buiten gebracht door middel van zeven verschillende kernwoorden die het bestuur centraal stelt in hun visie om leerlingen een volwaardige opleiding te geven.
A school with a vision. Our first mural of the season is centered around one of our projects “more color on the playground”. We were contacted by HHK/de Mozaïek in Leuven (Belgium) to create a mural that would represent their values, a concept that later would be brought together by seven different keywords.
As you might have noticed, we prefer to put artists in the spotlight. In the end, they are the people that make it all worth your while and have all the passion, devotion and motivation needed to create something we can look at in our daily boring lives. Their work gives us inspiration to create, live, and above all to have that short moment where we can just drift away in the nothingness of our minds to witness something truly beautiful.
The city of Eindhoven. A tunnel near the airport. Two Russian artists. 300 Spray cans. 60 liters of color paint. One scissor lift. 20 trillion tons of motivation.
To put the cherry on the pie while the whipped cream has already been spread out, we present you all the artists who made a design that we sent in for the ULB in Brussels. Below you can find their designs and concept texts. Out of more than 80 dossiers, two of them got chosen to be among four finalists.
Did you ever wonder why it is nice to have Spogo around? We were very eager to find out!
In May ‘17 we were invited by the city of Brussels to participate in a contest, with the goal of making an artwork on the façade of the H building at the University Libre de Bruxelles (ULB). As we usually do, we invited various European artists to create a design that got sent in to the contest, together with about 80 designs from other candidates. Gola Hundun, an Italian artist now living in Barcelona, won with his design: “Causa Prima”.
We had to pleasure to give our illustrator Sarah Morini some extra-curricular activities: The complete design and branding for the fresh ‘n healthy salad bar Lettuce!
This cozy place had their opening in April 2017, now offering the town everything healthy, from simple breakfast sammiches to full meals à la nom nom.
Brussels city hosted an open call for all street artists to artify a wall next to a high school. This assignment is part of the Brussels Street Art Parcours, a project set up by Brucity and the minister of culture.
We jumped on it like it was 1999 and sent out a handful of applications from our artists. To our surprise the chosen artist to make his way from the UK was Mr. Doodle!